Aveda Men Pure-Formance™ Shampoo

Aveda Men Pure-Formance Shampoo is a high-performance shampoo that thoroughly cleanses hair, washing away grease and grime while easing dry, itchy scalp conditions.

Bottle Size: 300ml.

Why you need it:
Aveda Men Pure-Formance Shampoo cleanses hair and scalp with naturally derived ingredients to soothe and moisturize.

This shampoo is proven to leave the scalp feeling calmer, healthier, less irritated and less itchy.  It soothes and relieves the scalp while cleansing, conditioning, moisturizing and adding shine to hair. 

After just two weeks: 72% experienced a reduction in oiliness and greasiness while 65% experienced a reduction in scalp dryness and itchiness.

Featuring Aveda’s own pure-fume™ aroma with certified organic spearmint, vetiver, lavender and other pure flower and plant essences.

High-performance shampoo works with pure-formance™ conditioner to refresh and revive the scalp while cleansing, conditioning and moisturising hair.

Aveda’s own pure-fume™ aroma with certified organic spearmint, vetiver, lavender and other pure flower and plant essences.

Works with pure-formance™ conditioner to cleanse, condition and moisturise hair.

Save money and save plastic when you buy a litre.

• litres cost 20% less per ounce*
• litres use up to 28% less plastic*

How To Apply Aveda Men Pure-Formance™ Shampoo

Massage a small amount of shampoo into wet hair and scalp. Rinse well. Follow with Pure-formance™ Conditioner.

Sustainability & Responsibility by Aveda

First beauty company manufacturing with 100% wind power in our primary facility.

Guided by our mission to care for the world we live in, Aveda has long been committed to addressing Climate Change as one of the critical threats to the biological diversity upon which our products and each of our lives depend.

The Paris Agreement created an extremely important framework under which almost 200 countries have committed themselves to a path for holding the rise of global temperatures well below 2 degrees Celsius in order to prevent major ecological disruptions.

Aveda joins many other businesses, local government and academic leaders in continuing to support climate action to meet the Paris Agreement.

Aveda remains committed to our longstanding efforts to fight Climate Change. We will continue to purchase renewable energy and carbon offsets for our manufacturing and other North American operations while striving to be more energy efficient, work with suppliers to reduce the carbon footprint of our supply chain, work with NGO partners and other businesses to advocate for urgently needed policies, and educate the professionals in our retail, salon and spa network and their guests on actions they can take to make a difference.