My Expert Midwife - Mothers To Be & New Mother Products

As the name suggests we are your expert midwife helping you tackle the physical and emotional side effects of pregnancy, birth and recovery, your new parent journey, and helping you expertly care for your newborn.

Everything we do is developed by our in-house team of midwives from our award-winning natural skincare products to all of our evidence based empowering blog content, resources and antenatal services.

Every product is developed to solve a genuine problem that our midwives have identified through their experience of caring for women and parents to be.

We pride ourselves on thinking of everything too, including the packaging which delivers no-fuss, no mess application, from one handed pumps to upside down sprays, and we aim to be as sustainable as we can possibly be, and we will continue to improve all the time.

Our formulations are carefully blended with natural, high quality, proven ingredients that are safe for pregnancy and breastfeeding and included at the recommended levels to soothe and calm soreness and relive many symptoms commonly experienced.

What is more important we believe in providing a 360 approach to solving a problem, for every product we launch you will find a wealth of how to resources from our free guides, checklists, blogs to our popular e-books and webinars.