Aveda Blonde Revival Purple Toning Shampoo

Bottle Size: 200ml.

About Aveda Blonde Revival Purple Toning Shampoo

The silicone-free formula instantly conditions, smooths, softens and detangles. When used with blonde revival™ purple toning shampoo, this triple-action system delivers a brighter, illuminated beautiful blonde result after just one use:

• Reawakens salon-fresh blonde colour – Violet rich pigments help neutralize unwanted yellow or brassy tones for a brighter, more illuminated result. 8X* the toning pigments for our coolest blonde yet.
• Revives softness – A blend of nourishing lightweight oils, including acai and passionfruit, hydrate and condition over-processed hair – returning incredible softness to each strand.
• Restores smoothness – Instantly resurfaces the hair fibre leaving it feeling smooth and healthy.
• For additional nourishment contains a conditioning blend of naturally derived emollients, jojoba, sunflower and macadamia nut.
• 96% naturally derived.
• Ideal for blonde, grey or naturally silver hair.
• Vegan. Cruelty-free. Sulfate-cleanser free. Silicone free.

FREE FROM:
Silicones
Parabens
Mineral Oil
Petrolatum
Synthetic Fragrance

Aveda's own pure-fume™ aroma with osmanthus certified organic orange and cedarwood.

How To Apply Aveda Blonde Revival Purple Toning Shampoo

Features progressive toning benefits and can be left on for up to three minutes depending on the desired amount of neutralising.

Apply to wet hair. Leave in 1-3 minutes. Rinse thoroughly. Follow with blonde revival™ and purple toning conditioner.

Toning results can vary.